PRIVACY POLICY

1. Information We Collect

1.1 Personal Data You Provide

  • Account & Order Details: Name, billing/shipping address, email, phone number, and payment information when you place an order or create an account.

  • Communications: Any messages you send via email, live chat, or contact forms.

1.2 Usage & Device Data

  • Usage Data: IP address, browser type/version, pages visited, time stamps, and referral URLs, collected via cookies and server logs.

  • Device Identifiers: Unique device IDs and advertising identifiers (e.g., for mobile apps).

1.3 Cookies & Tracking Technologies

  • We use cookies, web beacons, and similar technologies to personalize your experience, analyze site performance, and deliver targeted ads. For details, see our Cookie Policy section below.

2. How We Use Your Information

  • Order Fulfillment & Support: Process orders, ship products, handle returns/refunds, and respond to inquiries.

  • Account Management: Create and manage your account, authenticate access, and communicate updates.

  • Marketing & Personalization: Send promotional emails (with opt‑out), recommend products based on browsing history, and run remarketing campaigns.

  • Analytics & Improvements: Understand site usage, track performance, and develop new features or services.

  • Legal Compliance & Security: Detect and prevent fraud, adhere to legal obligations (e.g., tax, anti‑money laundering), and secure our systems.

3. Disclosure of Your Data

3.1 Service Providers

We share data with third parties who perform services on our behalf, including payment processors (e.g., Stripe), shipping carriers, email platforms, and analytics providers.

3.2 Legal Requirements

We may disclose your information to comply with laws, respond to valid legal requests (e.g., subpoenas), or protect our rights, privacy, safety, or property.

3.3 Business Transfers

If WRLDEU SHOP undergoes a merger, acquisition, or asset sale, your personal data may be transferred; we will notify you before any change of control.

4. International Data Transfers

Your data may be processed or stored outside your country (e.g., in the EU, US, or other regions). We ensure appropriate safeguards such as Standard Contractual Clauses or adequacy decisions to protect your rights under GDPR.

5. Your Privacy Rights

5.1 GDPR Rights (EU Residents)

  • Access & Portability: Request a copy of your data in machine‑readable format.

  • Rectification & Erasure: Correct inaccuracies or request deletion (“right to be forgotten”).

  • Restriction & Objection: Limit certain processing or object to direct marketing.

  • Lodge a Complaint: With a supervisory authority if you believe your rights are violated.

5.2 CCPA Rights (CA Residents)

  • Disclosure: Know what personal data we collect, use, share, or sell.

  • Deletion: Request deletion of personal data, subject to limited exceptions.

  • Opt‑Out of Sale: We do not sell your personal information but will respect any opt‑out requests.

  • Non‑Discrimination: You won’t face penalties for exercising your rights.

6. Cookie Policy

We use:

  • Essential Cookies: Required for site functionality.

  • Performance Cookies: Collect anonymous data for analytics.

  • Functional Cookies: Remember your preferences.

  • Advertising Cookies: Deliver relevant ads and measure campaign effectiveness.

You can manage cookie preferences via our cookie banner or browser settings.

7. Data Security

We implement SSL/TLS encryption, firewalls, access controls, and regular audits to safeguard your data. Although no system is 100% secure, we maintain industry‑standard measures to minimize risk.

8. Children’s Privacy

Our services are not directed to children under 16. We do not knowingly collect personal data from minors. If we learn we have collected such data, we will delete it promptly.

9. Policy Updates

We may update this policy from time to time. Significant changes will be communicated via email or a banner notice, and the “Last Updated” date below will reflect the change.

Last Updated: May 14, 2025